Hair Straightener Market Size 2023-2028 | Top Players, Industry Demand & Growth
IMARC Group has recently released a new research study “Hair Straightener Market: Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028”, offers a detailed analysis of the market drivers, segmentation, growth opportunities, trends, and competitive landscape to understand the current and future market scenarios.
What Are The Growth Prospects Of The Hair Straightener Industry?
The global hair straightener market size reached US$ 587.9 Million in 2022. Looking forward, IMARC Group expects the market to reach a value of US$ 759.9 Million by 2028, exhibiting a growth rate (CAGR) of 4.2% during 2023-2028.
What Is A Hair Straightener?
A hair straightener refers to an indispensable styling tool used to straighten frizzy, curly, or unmanageable hair while providing a glossy texture for a longer duration. It comprises the cord, power button, temperature control systems, heating elements, and straightening plates manufactured from ceramics and diverse coatings as some standard components.
Hair straighteners are safe, reliable, easy to use, and formaldehyde-free. They are commercially available in wide, medium, narrow, and mini-plate product types. In addition, hair straighteners moisturize and condition them naturally while evenly distributing the heat. As a result, they are extensively used in residential spaces.
What Are The Major Key Factors Driving In The Hair Straightener Market?
The growing consumer concerns about maintaining hair quality to enhance their overall physical appearance, on account of the elevating number of salon chains across the globe, shifting preferences, and inflating disposable income and urbanization levels, are among the key elements stimulating the hair straightener market. Moreover, the increasing awareness among the masses regarding the detrimental effects of chemical hair treatments caused by numerous active ingredients has facilitated the widespread adoption of the product, which is acting as another significant growth-inducing factor.
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Besides this, the development of modern energy-efficient electronic hair styling items with light-emitting diode (LED) indicators, smartphone connectivity, and built-in sensors to control dryer heat and hair moisture levels in real-time automatically is positively influencing the global market. Furthermore, several celebrity endorsements, deployment of aggressive marketing tactics, various strategic collaborations amongst key players to engineer the product with advanced features, and their availability on numerous distribution channels are anticipated to fuel the hair straightener market over the forecasted period.
Who Are The Key Players/Companies In The Global Hair Straightener Market?
Beurer GmbH, Bio Ionic Inc. (Beauty By Imagination), Cloud Nine Hair, Conair Corporation, Cortex Beauty, Dyson Limited, FHI Heat (Luxury Brands LLC), Geloon Electronic Technology Limited, Izutech, John Paul Mitchell Systems, Koninklijke Philips N.V., Panasonic Holdings Corporation and Revlon Inc.
Report Segmentation:
The report has been segmented the market into following categories:
Breakup by Plate Type:
- Ceramic
- Titanium
- Tourmaline
- Others
Breakup by Distribution Channel:
- Offline
- Online
Breakup by End User:
- Household
- Commercial
By Geography
• North America (United States, Canada)
• Europe (Germany, France, United Kingdom,
Italy, Spain, Others)
• Asia Pacific (China, Japan, India, Australia,
Indonesia, Korea, Others)
• Latin America (Brazil, Mexico, Others)
• Middle East and Africa (United Arab Emirates,
Saudi Arabia, Qatar, Iraq, Other)
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